WeTest.Athens 2026

AI tools are rapidly entering the UX research workflow, but not all tasks benefit equally, while some risk bias, false confidence, or degraded research quality if over-automated.

This hands-on workshop examines how AI can support different stages of the UX research process, from planning and recruitment to analysis and insight generation. Participants will learn where AI adds real value, where it may introduce risk, and what must remain human-led. The focus is not on specific tools or prompts, but on critical judgment, decision making and quality control. 

Attendees will leave with a clearer understanding of how to integrate AI into research work responsibly.